jocelyn joy
marvel's moon girl & devil dinosaur,
'premiere fit for a superhero'
Tasked with crafting a memorable envelope in celebration of Disney’s premiering show “Moon Girl and Devil Dinosaur," the screening and afterparty experience brought guests into what we called ‘Lunella’s Science Funhouse’. An original concept that bridges the key elements of the new icon’s Black girl genius — family, skate, friendship, and community harmony.
Targeting youth, the scenic and activations were geared
towards play learning while playing.
Touch points included creating STEM crafts, roller skating performances, building a step and repeat for media and VIP guests, overseeing NYC-centric eats, while developing all the branding and signage.
Client: Disney+, Disney Channel
Role: Creative Director
Agency: Little Cinema Media
Photos By: Tod Seelie
Technical Director: Andrew Schmedake
Creative Producer: Katie Morabito
Art Director: Charles Tylinski
Asst Art Director: Ji Young Lee
Production Designer: Darcy Scanlin
Graphic Design: Marion Bizet and Rain Saukas
Production Coordinator 1: Alex Bush
Lighting Designer: Gary Matthew Ryan
Tinker the Robot: Dino Engineers + Youth focused Robotics Workshop